Cover: F1 vs NASCAR
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F1 vs NASCAR

aus Business Wars von Audible

Two motorsports built in different countries, fighting over the same audience. Four parts on how Bill France turned moonshine runners into NASCAR and made it America's top motorsport, how Bernie Ecclestone bent Formula One to his will and took it global, why F1 failed to break into the United States for decades — and how Drive to Survive finally won it the young fans NASCAR was losing.

Teile
4
Gesamtlaufzeit
2 Std. 53 Min.
Ø pro Folge
43 Min.
Zeitraum
Mai 2026

Folgen in Reihenfolge

  1. 1

    Start Your Engines

    13. Mai 2026 · 48 Min.

    When moonshine runners turn stock car racers, Bill France creates NASCAR and turns it into America’s top motorsport. Meanwhile, in Europe, another canny operator – Bernie Ecclestone – is fighting to bend Formula One to his will

  2. 2

    Pedal to the Metal

    20. Mai 2026 · 45 Min.

    When the European Union moves to ban tobacco sponsorship, Formula One boss Bernie Ecclestone finds himself racing to expand the sport’s global reach. But as F1 goes global, NASCAR finds its TV appeal is running out of gas

  3. 3

    Land of Liberty

    27. Mai 2026 · 41 Min.

    Formula One is under new management and pushing to finally break into America. But after decades of failure, it needs to remodel its approach while also facing off against NASCAR. They're racing to capture the next generation of motorsport fans

  4. 4

    F1 Roars Into the U.S.

    28. Mai 2026 · 39 Min.

    In 2019, the Netflix series Formula 1: Drive To Survive ushered in a major uptick in the sport’s popularity among Americans. Then, the 2021 F1 season saw an epic showdown between Lewis Hamilton and Max Verstappen, and interest exploded. The F1 fan-base is young, diverse and gaining on NASCAR. Formula 1 lead commentator Alex Jacques join us to share his insights into the rise of F1 in the U.S.

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